Silver for the Brand4Young Talents apprentice award

ÖBB Rail Cargo Group has won the prestigious Brand4Young Talents Award in the Development & Retention category with its concept "RCG Apprenticeship Training 4.0 – Transformation to Digitalisation".

The award in the Development & Retention category acknowledges the high quality and innovative strength of apprenticeship training at ÖBB Rail Cargo Group – an important success factor for dual education in the future. The winners were selected by jury and auditorium voting. The awards were presented on 17 June 2021 at the Lehrlingsmarketing Forum 2021 ("Apprenticeship Marketing Forum 2021") in Vienna's Parkhotel Schönbrunn. 

RCG apprentices are fit for the future

The RCG apprentice managers Franz Heißenberger and Eva Macku were delighted to accept the award. "We were able to show that our apprentices are not part of a lost generation despite the challenges they faced last year - on the contrary, they are ready for the future!" says RCG head of training Franz Heißenberger with pride. The award marks another milestone for RCG apprenticeship training. In recent years, the company has repeatedly set innovative trends in the training community and won numerous awards. Heißenberger considers the cooperation of all trainers in the various departments and, of course, the commitment of all apprentices to be an essential factor for success.

Spotlight on digitalisation

The award-winning concept is the overriding principle in dual training at RCG. Digitalisation is a key element in this. The projects range from awareness-raising projects such as "Digital Natives & Digital Immigrants", which has applied digital media skills of young people in the field of social media, to the development of comprehensive digital infrastructure for apprentices and trainers, to methods for practical distance learning. This will also make it possible to integrate the digital impact of the COVID crisis into the sustainable design of apprenticeship training. In future, an additional digital platform for the training practice of the 107 freight forwarding apprentices will further enhance the effectiveness and modernity of the cooperation in the training community.